2030 Messaging Gift: A Gift Card for the Generations in Their 20s and 30s

A Unique Way to Express Yourself and Convey Your Heart

Aiming to cater to the preferences of the trend-sensitive younger generation, the 2030 Messaging Gift is a collaboration between TIST, a renowned design team, and CJ, a global lifestyle company. This gift card can be used across all brands under the CJ umbrella, making it a versatile and convenient choice.

What sets the 2030 Messaging Gift apart is its focus on personalization. Each card features a message that resonates with the younger generation, such as words of encouragement, praise, comfort, or congratulations. By providing a range of choices, this card allows individuals to select a message that truly reflects their thoughts and emotions.

The design of the 2030 Messaging Gift is visually striking and three-dimensional. The production process involves layering different colors and materials to create a vibrant and luxurious surface. The use of bold color arrangements adds to the overall aesthetic appeal, making this gift card a delight to both give and receive.

The 2030 Messaging Gift comes in a compact size of 50mm x 90mm, making it easy to carry and store. With 10 different types available, there is a card to suit every occasion and sentiment.

One of the key strengths of the 2030 Messaging Gift is its ability to foster connection and interaction. By allowing individuals to share their own stories and messages, this card becomes a medium through which personal experiences and emotions can be expressed. It creates a sense of ownership and enables individuals to connect with others on a deeper level.

The 2030 Messaging Gift project was carried out from May to December 2018 and was available at all CJ Group brand stores in Korea. Extensive research was conducted to gather messages that resonated with the target audience. The project aimed to meet both the public's preferences and design standards, ensuring that the final product would be well-received.

This innovative gift card design has been recognized for its excellence. The 2030 Messaging Gift was awarded the Iron A' Design Award in the Giftware Design category in 2020. This prestigious award acknowledges designs that are well-crafted, practical, and innovative, meeting the highest industry standards.

The 2030 Messaging Gift is not just a gift card; it is a medium for self-expression and connection. With its unique design, personalization options, and focus on the younger generation, this gift card offers a new way to convey heartfelt messages and make meaningful connections.